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At O.U.i we believe that perfume is about all of the senses The olfactory sense creates our first impressions, and with fragrance we can express ourselves: our rituals, our desires, our dreams. Fragrance makes us make sense of the world and each other.
Alors O.U.i c’est nous, c’est vous.
1. We believe that while scent cannot change lives, it has the power to change moods, and make us happy.
2. We believe that there are too many imaginary ingredients. We prefer to claim the ones that really do: bergamot, sandalwood, jasmine from Grasse.
3. We believe in excellence, in the constant search for the best, and quality down to the smallest of details.
4. We believe that producing beautiful things is about craftsmanship. The finest know-how is found in Grasse, so it is there that we create our perfumes.
5. We believe that perfumery is not an ideology, but simply an emotion, to be shared with as many people as possible.
6. We believe in accessible, collective, democratic perfumery.
7. We believe that perfume is first and foremost for enjoyment: you have to change it up, try it on, mix, layer – and most importantly, have fun!
8. We believe that perfume should be worn – not contemplated. All of our juices are thoughtful and enticing. They make you want to wear them.
9. We believe that stripping it back to the essential, to the natural ingredient, is not simplistic: on the contrary, it can lead you further into your emotions.
10. We believe in “transparent” perfumery that respects the environment, skin and health We love Clean!
11. We believe in the power of love. If there is one secret ingredient in our perfumes, it is just that: love.
Oui, we are engaged in sustainable practices. Ultimately, this is our raison d’être: to promote
our well-being whilst taking care of the environment.
So oui, our fragrances are entirely vegan. There are no
animal derived materials to be found, and we do not take part in animal testing.
Oui, our Eau de Parfum is of course refillable.
We firmly believe that a bottle lasts forever.
Oui, the search for excellence, the attention
to the smallest details is what keeps us going, and
what we wish to share. We put empathy into
each of our creations, made for you, through the reassurance
provided from carefully selected notes.
And finally, we give you the freedom to smell and feel.
Refillable. 100% vegan. Cruelty free.
Oui, we are engaged in sustainable practices. Ultimately, this is our raison d’être: to promote our well-being whilst taking care of the environment. So oui, our fragrances are entirely vegan. There are no animal derived materials to be found, and we do not take part in animal testing.
Oui, our Eau de Parfum is of course refillable. We firmly believe that a bottle lasts forever.
Oui, the search for excellence, the attention given to the smallest details is what keeps us going, and what we wish to share. We put empathy into each of our creations, made for you, through the reassurance provided from carefully selected notes. And finally, we give you the freedom to smell and feel.
O.U.i, that’s a big OUI to all of this at the same time.
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